Hi, I’m Sabrina!

I’m a strategic and creative marketer with experience in sharing the rich narratives of brands. With a background in journalism and graphic design, I specialize in crafting digital experiences that are both visually engaging and data-driven.

I lead marketing and communications strategy for the University of Cincinnati Graduate College, spearheading multichannel campaigns across web, email, social, and print. My work supports the university’s strategic vision through deliberate storytelling, SEO-driven content, and a focus on user experience. Before that, I helped grow membership and retention for Girl Scouts of Western Ohio. I increased brand awareness through a website redesign, impactful content, and successful earned media placement.

My marketing secret recipe?
40% strategy, 30% storytelling, 20% creativity, 10% project management = 100% results.

I’m driven by helping organizations to tell their stories clearly, creatively, and with purpose—building community, making real connections, and creating a measurable impact in the process. I’m always happy to connect with fellow marketers, creatives, and change makers.